Frequently Asked Questions

On-hold messaging is a professionally produced combination of voice messages and music that callers hear while waiting on hold. Instead of silence or generic music, callers receive useful information about your products, services, promotions, business hours, and other important topics.

It transforms hold time into a valuable communication and marketing opportunity.

Professional on-hold messaging can help:

• Reduce caller hang-ups
• Lower perceived wait times
• Increase awareness of products and services
• Promote special offers and seasonal campaigns
• Reinforce your brand image
• Answer frequently asked questions
• Encourage additional purchases

Many businesses find that on-hold messaging quickly pays for itself by helping convert more callers into customers.

Our process is simple and collaborative:

Discovery & Planning
We learn about your business, goals, services, and target audience.

Script Development
Our copywriters create a customized script for your review and approval.

Professional Production
Experienced voice talent records your message, which is then professionally mixed with licensed background music.

Delivery & Implementation
Your finished audio is delivered in a format compatible with your phone system.

In most cases, yes.

For traditional PBX systems, our equipment can connect directly to your phone system and internet equipment.

For VoIP and cloud-based phone systems, we typically provide audio files in formats such as MP3, WAV, or ULAW.

Our team will verify compatibility and help ensure a smooth installation process.

Absolutely.

We offer:

• Male and female voice talent
• Friendly, professional, energetic, or authoritative delivery styles
• Licensed music in multiple genres
• Seasonal and holiday selections
• Industry-specific recommendations

We help match the voice and music to your brand personality and customer base.

In many cases, yes.

If your current equipment is not restricted by another provider, we can typically produce and deliver audio files that work with your existing system.

Every program is customized to meet your needs.

Pricing depends on factors such as:

• Number of locations
• Production frequency
• Message length
• Equipment requirements
• Delivery method
• Centralized or location-specific billing

We will design a program that aligns with your goals and budget.

This service combines professionally curated, fully licensed background music with strategically scheduled voice announcements.

While the music creates atmosphere, break-in messages promote products, services, events, specials, and other important information throughout the day.

Overhead music can help:

• Improve customer experience
• Reinforce brand identity
• Promote products and services
• Increase awareness of specials and events
• Create a consistent atmosphere across locations
• Encourage purchasing behavior

When combined with break-in messages, it becomes a powerful customer engagement tool.

Message frequency is fully customizable.

Common schedules include:

• Every 2–4 songs
• Every 10–15 minutes
• Time-specific announcements
• Promotional campaigns
• Holiday or seasonal messaging

We help determine the ideal schedule based on your business environment.

Yes.

All music provided through our service is fully licensed for commercial use.

This helps ensure compliance with organizations such as ASCAP, BMI, SESAC, and GMR while eliminating the risks associated with consumer streaming services

Yes.

Available formats include:

• Contemporary Pop
• Adult Contemporary
• Classic Hits
• Country
• Jazz
• R&B
• Instrumental
• Holiday Music
• Seasonal Programming

We help select music that aligns with your brand and customer demographics.

All messages are professionally written and recorded by experienced voice talent.

Options include:

• Male voices
• Female voices
• Warm and conversational delivery
• Retail-focused energy
• Professional corporate styles

Each message is professionally engineered and mixed into your music program.

Absolutely.

Most businesses update messages monthly or quarterly, but updates can be made whenever promotions, seasonal campaigns, hours, or services change.

Requirements vary depending on your current setup.

Typical installations may include:

• Existing sound systems
• AdVantage Telecom audio player
• Internet connectivity
• Standard audio connections

We help ensure compatibility with your existing environment.

Very little.

Our equipment uses store-and-forward technology, meaning content is stored locally and only connects periodically to download updates.

This minimizes bandwidth usage while keeping programming current.

No.

Our audio player connects via Ethernet cable directly to your router or modem and uses standard audio connections to your sound system.

This approach provides greater reliability and consistent performance.

Yes.

Authorized users can scan a QR code on the player to:

• Skip songs
• Block songs
• Block artists
• Change playlists

This allows local control while maintaining overall brand consistency.

Our overhead music solutions are commonly used by:

• Retail Stores
• Restaurants
• Quick-Service Restaurants
• Fitness Centers
• Hotels
• Healthcare Offices
• Corporate Facilities
• Educational Institutions

Any organization looking to improve atmosphere and customer engagement can benefit.

Pricing is customized based on:

• Number of locations
• Music format selections
• Message update frequency
• Equipment requirements
• Production needs

We create programs that fit both your objectives and your budget.

Music sets the mood.

Break-in messages communicate important information, promote products and services, and support revenue goals.

Together, they create a branded customer experience that informs, engages, and motivates action.